Red Earth – New Book from International Author Tony Park

I have just added an additional book page for my client, Tony Parks website. Tonys 13th African novel, Red Earth has been released in various formats in Australia, New Zealand, South Africa, and the UK. Tony is doing a limited tour of Australia to promote the release of Red Earth, and you can find all … Continue reading Red Earth – New Book from International Author Tony Park

Web Design and the ‘Mere Exposure Effect”

Why is it that many websites features look so similar? One of the psychological factors at work is the 'mere exposure effect': We seek information to confirm our beliefs. If you are used to going on a website and the menu is horizontal across the top of the page. That the home page is on … Continue reading Web Design and the ‘Mere Exposure Effect”

Emotional Qualities of a Psychotherapy Website

A Psychotherapist website is the online persona of your practice. It needs to reflect the most important qualities that you possess as a therapist. An effective visual aesthetic on a therapist website helps express the emotional qualities of the Therapist and the Practice. 1. Compassion. Effective therapists can feel empathy and compassion for the pain … Continue reading Emotional Qualities of a Psychotherapy Website

Superbetter – helps you play the ‘game of life’

Life, "All must play the game whether we want to or not". I recently watched a TedTalk by the game theorist and designer Jane McGonigal. A Google search a few clicks later I was playing her latest game Superbetter. The idea of this app is that life's challenges can be turned into a game. Superbetter … Continue reading Superbetter – helps you play the ‘game of life’

River with Yo-Yo Ma quote

Creativity it is in all of us

What would it mean to argue that creativity is not anything special? It is not uncommon for people to say to me, "How did you ever get that idea?" Without meaning to be glib I say, "step by step" I can see the disappointment in their eyes, they want a flash of inspiration, that light … Continue reading Creativity it is in all of us

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Attractiveness Bias – Judge a book by its cover

If you have a LinkedIn or a Facebook profile, you would have most likely heard that you should use a professional personal photograph for your profile picture. I took this advice seriously enough to employ one of my professional photographer Friends to take my Facebook and LinkedIn profile picture for me. Despite the adage not … Continue reading Attractiveness Bias – Judge a book by its cover

Leadership and listening

Leadership as a skill is in short supply. The characteristics of a good leader in my opinion are;Ability to listen.A willingness to delegate.A desire to give others credit.Not on my list of leadership qualities are having firm and fixed opinion, being right all the time, being in control, or needing to get one's way. Those … Continue reading Leadership and listening

William Dwiggins – Typographer and all rounder

William Addison Dwiggins was an American type designer and typographer.  He was well rounded and was loved for his prolific work as an illustrator, book designer, type designer, playwright, (puppets) and author. Dwiggins was born in Martinsville, Ohio in 1880, he had studied East in Chicago, and then he moved to Boston.  Between the years … Continue reading William Dwiggins – Typographer and all rounder