How to Build Visual Hierarchy In Design ( Shutterstock blog )

Visual hierarchy
Visual hierarchy example using eyewear advertisement

Even if you’re not a graphic design whiz, you probably have an idea of what hierarchy is. A visual hierarchy is a design structure in which elements are presented according to their importance. Hierarchies are critical in design to help navigate the viewer’s eyes and convey the correct message.

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teamSimon is a Sydney based digital designer. He is the Director of a boutique digital design studio, Bailey Street Design located in the vibrant inner west suburb of Newtown. Simon studied graphic design at Shillington College and specialises in web design for small and medium-size businesses. Simon and his team (Toby the studio dog) are passionate about visual communication in the digital environment.

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