How Beverage Brands Are Extending Their Reach With AR Complementary Pairings

From AR-activated wine bottle labels that provide video content to complementary tasting guides that enhance customers’ enjoyment of their drink, beverage brands are finding creative ways to connect with their consumers in the post-purchase phase As today’s brands and businesses increasingly focus on the entire customer experience rather than just the product or service itself, they are finding innovative ways to enhance the pre-purchase and post-purchase phases of their clients’ experience.

Source: How Beverage Brands Are Extending Their Reach With AR Complementary Pairings

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