Jurassic Park’s logo is one of those iconic films logos. I noticed it immediately when I saw a poster advertising “Jurassic World” also known as “Jurassic Park 4. It was one of those films to feature its logo. It was seen on the park’s Jeeps, the dinner plates, the fences, the maps and brochures, the projection screens, lunchboxes and other merchandise among numerous other places.
The logo although not very subtle it creates the mood of mystery and danger. The visual motif communicates the obvious you are going to get a whole lot of T-Rexes and velociraptors. I remember when deciding to get on the Jurassic ride at Universal Studios that it was the logo that compelled me to take the trip and the reason that my Wife didn’t.
Simon is a Sydney based digital designer. He is the Director of a boutique digital design studio, Bailey Street Design located in the vibrant inner west suburb of Newtown. Simon studied graphic design at Shillington College and specialises in web design for small and medium size businesses. Simon and his team (Toby the studio dog) are passionate about visual communication in the digital environment
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