Asymmetry is the absence of, or a violation of, symmetry  Symmetry in everyday language refers to a sense of harmonious and beautiful proportion and balance.  These are two vital principles of design theory.

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How to Name Your Business – 3 Things You Need to Know Nomen est omen. So, you’ve come up with a great product or service that you want to put on the market, and now you have to pick a name for your business which will reflect all the benefitsRead More →

haunch of venision poster

Power of asymmetry Asymmetry can help give some life and power to a typographic arrangement. The designer has used the idea of a long piece of tape or receipt.  The typography is contrasted against large and small to make it stand out.Read More →

Great Expectations

Composition in visual art is a subject that I’m endlessly interested in. As a painter who appreciates bold design, illustrators of the early to mid 20 th century particularly appeal to me, but I’m very happy to take lessons from any visual art form.Read More →

Sony 3.5 inch discs

Things Organized Neatly is a thoroughly enjoyable new look at everyday objects, carefully arranged and laid out – such that the arrangement is something of a work of art in of itself. This is most satisfying if you’ve got a serious inner neat freak (definitely guilty of this shortcoming myself).Read More →