In 2016 sculptures by the artist Fred Sandback were exhibited in buildings designed by the famous architect and Pritzker Prize winner Luis Barragán. Entitled The Properties of Light, the on-site installation became a sensitive dialogue between the two creative disciplines – one that is now celebrated in a new book of the same name. It … Continue reading The Properties of Light looks at the balance between sculpture and architecture
Composition in visual art is a subject that I’m endlessly interested in. As a painter who appreciates bold design, illustrators of the early to mid 20 th century particularly appeal to me, but I’m very happy to take lessons from any visual art form.
Visual hierarchy is one of the most important principles behind an effective web design. In design, it is important to establish a focal point on a page. This gives your visitor a place to start navigating your website and showing them where the most important information is.
From Silicon Valley startups like Airbnb to multi-national companies like IBM, design principles are becoming adopted. But what exactly are design principles? In a bizarre quirk of scheduling, I have some availability next month if anybody needs help.
A wayfinding system incorporates branding, signs, maps and directional devices that tell us where we are, where we want to go, and how to get there. Symbols can contribute simplicity, clarity and personality to a wayfinding system. Wayfinding systems are signposted using a combination of symbols and text, colour
But for John Maeda, the head of computational design and inclusion at WordPress’s parent company Automattic, designers should see the rise of AI as an opportunity to focus their attention on the types of skills that algorithms don’t have.
With any design you create, you should be thinking about the many principles of graphic design, whether it's contrast, unity, emphasis, etc. In order for your design to be successful, however, you need to ensure that you have visual balance.
Balance is one of the important points the success of a design. Everyone loves the convenience (not lame) to what they see. Balance in graphic design can be achieved by adjusting the visual weight of each element, both in terms of scale, colour, contrast, etc.
We continue to explore the principles of graphic design. I have introduced you to the theories of hierarchy, emphasis and contrast and this month we explore balance. What is Balance? Balance relates to how we arrange elements within the design space to ensure equal distribution of visual weight.
There are 3 small changes you can make to your content to provide a more pleasurable read. The tips don’t just apply to design—use them to make your text documents look great, too. The names of each principle may be complicated, but understanding and using them is simple.
Things Organized Neatly is a thoroughly enjoyable new look at everyday objects, carefully arranged and laid out – such that the arrangement is something of a work of art in of itself. This is most satisfying if you’ve got a serious inner neat freak (definitely guilty of this shortcoming myself).
Asymmetry is the absence of, or a violation of, symmetry Symmetry in everyday language refers to a sense of harmonious and beautiful proportion and balance. These are two vital principles of design theory.
If you see graphic design as a process of arranging shapes on a canvas, then you’re only seeing half of what you work with. The negative space of the canvas is just as important as the positive elements that we place on the canvas.
The hamburger menu was initially introduced as a means to obscure secondary navigation items in an effort to maintain a cleaner and more focused web or application design. Android was one of the early adopters of this design component, going as far as to include it in their popular Material Design guidelines.
The success of marketing often depends on how effectively you can tap into the emotions of your target audience. A well-designed website, good navigation, intuitive UX and easy to understand copy make things simple and give your visitors a sense of control.
From an aesthetic point of view, Amazon's web store is neither simple nor beautiful-two things we expect of good design. Instead, it focuses on simplicity of experience, process, and functionality. For many designers, the idea that an experience with Amazon's visual complexity succeeds is somewhat confounding.
These days, photography is both attacked and loved in almost equal proportions. We live in a time where the democratization of photography - thanks to digitization - has strongly impacted the number of images available on social networks.
When high potential projects fall apart, it's often a failure of collaboration and alignment. The tools, the assumptions, the opportunity, and the intentions may line up, but if people don't communicate or don't have a clear map to help them move in the same direction, even the best projects falter.
Balance is the weight distributed on the page by the placement of elements.