If you own your own business, even if it’s a small home-based business, you understand the importance of search engine optimization or SEO. As technology changes, the strategies for your online presence must change, too, which is why Forbes magazine consulted its Agency Council to discuss what’s hot for SEORead More →

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Behavioral factors are gradually becoming an increasingly important factor for search engines, and one of the most important indicators that enter into their number is the failure rate. It is important not only to track it but also to try to influence. Source: SEO Behavioral Factors – How to ReduceRead More →

How does searching affect voting? As the 2018 midterm elections approach in the U.S., Google’s power to influence undecided voters remains overshadowed by Facebook’s personal data crisis . Source: Google’s Search-Ranking Manipulation Is Affecting ElectionsRead More →

Even after being in the internet marketing scenario since decades, email marketing is still one of the most effective techniques to promote your business online. Why? Simply because it offers features no other marketing technique does. Features like data-driven marketing, personalized messages, action-oriented campaigns, and cost-effectiveness. However, email marketing isRead More →

Being a social media marketer, you need to be constantly updated with the new trends and technology. Although there are a lot of ways to update yourself in this area like, workshops, online courses, and ebooks for social media marketers etc. However, the quickest and most interesting of these tools are infographics. WhetherRead More →

2018 is going to be a landmark year in the history of SEO, as Google has announced that it will switch to a ‘mobile first index’ this year. Rankings for websites, once the index is implemented, will be impacted by a website’s mobile experience.Read More →

Before starting your descent into the depths of the SEO business, you should know that your design itself has a massive impact on the search engine viability. You’ll always fall short of an optimal findability if the design has been made sloppily. No Chicken and Egg Problem: Design Came LongRead More →

Hand clicking a search button

This video is about how to upload your website to Google and Bing Search Engines. Increase the visibility of your website by submitting and optimising your website for Google search and Bing.Read More →

WooRank – Optimisation that is Quick WooRank is a search engine optimisation tool that performs a fast, comprehensive audit of your website and can detect and list on the page and off page factors that are crucial to SEO success. The audit report that is generated gives the user aRead More →

Black Hat vs. White Hat SEO

White Hat SEO is an SEO technique that is highly valued by search engines and add value to the user experience.  It is the practice of publishing web pages that are useful to people. Black Hat SEO are SEO techniques that search engines penalise for their questionable quality.  It is associatedRead More →