“Show your work!” Who didn’t hear that from teachers over the years? But despite the collective groans from the classroom, they had a good reason for telling you to do so. Showing your work demonstrates your mastery of a particular skill or concept—a skillset that is all too often forgottenRead More →

Why do people leave your website

When you set out to improve conversion rates, where do you focus your attention? Do you obsess over the visitors who leave your website without buying? Hotjar Founder and CEO David Darmanin made that mistake for years—but when he switched his focus and started looking at the users who didRead More →