A logo is incredibly important for branding. It simply needs to be perfect as it shows brand personality while conveying information about a company at the very first glance. A logo should never be hard to understand or there is no reason to have one.
Colour, the indispensable tool of designers worldwide can also help you organise everything from the office to the home.From time to time we all have a difficult time organising some important part of our lives — our filing cabinets, our schedules, email, or any number of elements at home or at work. Colour may be the solution! Organising with colour can help streamline your routine, improve your productivity and save time. Colour coded systems of organising are up to four times faster than conventional methods. As a result colour coding will make your job and lives easier, decrease stress and increase our self-confidence.
Italics are probably the most common form of typographic emphasis and is used in both text and display settings. True-drawn italics are usually a unique and separate design from their Roman brethren. Aldus Manutius, a commercial printer, was looking for a way to fit more type onto a page and to reduce the price of his low-cost editions.
The Necker cube illustrates how the eye can reach two conclusions. The two squares in the Necker cube can be perceived as either the front or the rear surface of the cube.
I discovered this layout of travel industry logos in the French Travel Magazine. A well-balanced example of how to layout logos. Sometimes as a designer I am required to include the logos of business partners, associations, sponsorship etc. The most difficult aspect of creating a layout or display or logo is not to give too … Continue reading Travel Logos – Layout Example
The London Underground is the world’s oldest subway, most people know it colloquially as the Tube. An engineering marvel and just as almost as famous is the map. The Tube map is instantly recognisable all over the world. It is a simple and elegant diagram of the 400-kilometre subway network. It is considered by many as one of the great images of the 20th century.
German-born, Tschichold is one of the most outstanding and influential typographers of the 20th century, He cleared away the old typography of pre-1925 and made room for a modern, structured and regulated new typography. His work is characterised by rigorous structure, asymmetrical placement of contrasting elements, and layouts based on horizontal and vertical underlying grids.
A small business website should always have a call-to-action to convert visitors into customers. It is important to lead the visitor into to taking the next step with you. Make sure you add a call-to-action button to each of your most important pages, whether that means the About Us page, services page, FAQ's, or … Continue reading A Call to Action: How to Make it Work
A monogram is a single symbol made up of one or more letters. Every aspect of an individual's taste and fancy can be accommodated with a monogram. Monograms differ significantly, and there are of a great variety of design. There are so many different types and combinations of the same letters that no two persons with the same initials need to have the same monogram.
The Daily Northwestern Lee: Watch the spacing between your letters The Daily Northwestern I'm sure that the tracking is accurate, and every letter in SOURCE is spaced out equally, but the combination of the equilateral hexagon symbol in the background combined with the highly symmetrical typeface only reinforces the absolute necessity for ... Source: Lee: … Continue reading Lee: Watch the spacing between your letters